1. Introduction
At LORYNQ, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, purchase our products, or use our services.
This policy complies with the General Data Protection Regulation (GDPR) and applicable Belgian and EU data protection laws.
2. Data Controller
The data controller responsible for processing your personal data is:
LORYNQ
Geel, Belgium
For any questions regarding this Privacy Policy or your personal data, you can contact us via the contact details provided on our website.
3. Personal Data We Collect
We collect only the data necessary to provide our services properly.
3.1 Data You Provide Directly
This may include:
- Name
- Billing and shipping address
- Email address
- Phone number
- Payment and order information
- Customer support communications
3.2 Automatically Collected Data
When you visit our website, we may collect:
- IP address
- Browser type and device information
- Pages visited and interaction data
- Cookies and similar tracking technologies
3.3 Smart Ring & App Data
When using the LORYNQ Smart Ring and companion app, the following data may be processed:
- Heart rate data
- Sleep data
- Activity and movement data
- Recovery and stress indicators
This data is considered personal wellness data, not medical data.
4. Purpose of Data Processing
We process personal data for the following purposes:
- Processing and delivering orders
- Providing customer support
- Managing payments and refunds
- Operating and improving our website and services
- Enabling functionality of the smart ring and mobile app
- Communicating important service-related information
- Complying with legal obligations
We do not sell your personal data to third parties.
5. Legal Basis for Processing
Under GDPR, we process your data based on one or more of the following legal grounds:
- Performance of a contract
- Your explicit consent
- Compliance with legal obligations
- Legitimate business interests, where applicable
6. Data Storage & Security
We take appropriate technical and organizational measures to protect your data against:
- Unauthorized access
- Loss or misuse
- Alteration or disclosure
Your personal data is stored only for as long as necessary to fulfill the purposes outlined in this policy or as required by law.
7. Sharing of Data with Third Parties
We may share personal data with trusted third parties only when necessary, such as:
- Payment service providers
- Shipping and logistics partners
- IT and hosting providers
All third parties are contractually obligated to handle your data securely and in accordance with GDPR.
8. International Data Transfers
If personal data is transferred outside the European Economic Area (EEA), we ensure that appropriate safeguards are in place, such as:
- Adequacy decisions
- Standard contractual clauses
9. Cookies & Tracking Technologies
Our website uses cookies to:
- Ensure proper website functionality
- Improve user experience
- Analyze website usage
You can manage or disable cookies through your browser settings. For more details, please refer to our Cookie Policy (if applicable).
10. Your Rights Under GDPR
You have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Restrict or object to data processing
- Request data portability
- Withdraw consent at any time
To exercise these rights, please contact us via the contact information on our website.
11. Health & Wellness Disclaimer
The LORYNQ Smart Ring is not a medical device. Data collected through the ring and app:
- Is for informational and wellness purposes only
- Should not be used for medical diagnosis or treatment
- Does not replace professional medical advice
12. Data Retention
We retain personal data only as long as necessary:
- Order and billing data: as required by tax and accounting laws
- Account and support data: until no longer needed
- Wellness data: until deleted by the user or account termination
13. Children’s Privacy
Our products and services are not intended for children under the age of 16. We do not knowingly collect personal data from minors.
14. Changes to This Privacy Policy
LORYNQ reserves the right to update this Privacy Policy at any time.
Changes will be posted on this page and become effective upon publication.
We encourage you to review this policy periodically.
15. Complaints & Supervisory Authority
If you believe your data protection rights have been violated, you have the right to lodge a complaint with your local data protection authority.
In Belgium, this is the Gegevensbeschermingsautoriteit (GBA).
16. Contact
For questions, requests, or concerns regarding this Privacy Policy or your personal data, please contact us through our official support channels as listed on our website.